5.2 Billion


160 Million




Use Cases

Gaining access to live churn statistics can add incredible value to a variety of companies and teams that operate in and around the telecommunications industry. When you obtain a clear picture of the churn landscape, and are able to map the migration of subscribers between specific service providers, you’ll find yourself in a much better position to organize targeted marketing campaigns, or gain a competitive advantage, or forecast the performance of a stock in your portfolio.

Telecom Marketers

Determine which competitor is acquiring your subscribers, and whose subscribers you’re converting, region by region. Have your agency or DSP measure campaign conversions. Build an upgrade offer optimization model.

Device Manufacturers

Know when a subscriber chooses a competing manufacturer when they upgrade their mobile phone or switch service providers. Understand your most serious competitors by old device, by location, or by service provider.

Analyst Community

Inform your audience with relevant and accurate data. Include a new stream of churn statistics in your data management platform for your clients. Enrich your current quantitative models with alternative data.

Aaron Nielsen – CEO and Co-Founder

Aaron is a 18-year industry veteran with an MBA in Finance and a well-earned reputation for driving technical innovation. He has founded ventures such as Agentix Solutions (acquired 2003) and BlueRealm Solutions (acquired 2006), and developed innovative solutions for brands like Best Buy and Amazon.com.

Aaron Nielsen
Ron Smouter

Ron Smouter – VP of Sales & Marketing and Co-Founder

Ron has 15 years of tech industry experience, in both sales and marketing. He has sold into C- and VP-level customers in large organizations such as Walmart and Best Buy. His MBA in Services Management has proved foundational in building both sales and customer service teams.

Supporting Cast

The founding team and employees at ThinkCX are supported by a highly capable and experienced Council of Advisors with deep technology experience and skills honed at industry leaders such as Microsoft, Amazon, Dell and Boston Consulting Group.

ThinkCX also benefits from a close relationship with Ryerson University, where a team of researchers are working with us on advancing the science of predictive analysis to the highest degree possible.

Ryerson University Partners