6 Billion


250 Million




Use Cases

Companies that operate in and around the telecommunications industry know from experience that the utility of a dataset is far more critical than its sheer size. ThinkCX’s focus is on data reduction – we distill the big data down to the relevant conversion insights that you need to obtain a clear picture of consumer conversion events and patterns. Then you’ll find yourself in a much better position to organize targeted marketing campaigns, gain a competitive advantage, or forecast the performance of a stock in your portfolio.

Telecom Marketing Solutions

•  Website Personalization
•  Digital Marketing Optimization
•  Display Ad Optimization
•  Best Next Offer Modeling
•  BI/CI Data Platform Enrichment

Smartphone OEM Solutions

•  Display Ad Optimization
•  Website Personalization
•  Best Next Offer Modeling
•  BI/CI Data Platform Enrichment
•  Surveys to Smartphone Switchers

Analyst Community Solutions

•  Source Data for Journalists
•  Source Data for Analysts
•  Source Data for Consultants
•  Alternative Data Service
•  Quantitative Model Enrichment

Aaron Nielsen – CEO and Co-Founder

Aaron is a 18-year industry veteran with an MBA in Finance and a well-earned reputation for driving technical innovation. He has founded ventures such as Agentix Solutions (acquired 2003) and BlueRealm Solutions (acquired 2006), and developed innovative solutions for brands like Best Buy and Amazon.com.

Aaron Nielsen
Ron Smouter

Ron Smouter – VP of Sales & Marketing and Co-Founder

Ron has 15 years of tech industry experience, in both sales and marketing. He has sold into C- and VP-level customers in large organizations such as Walmart and Best Buy. His MBA in Services Management has proved foundational in building both sales and customer service teams.

Supporting Cast

The founding team and employees at ThinkCX are supported by a highly capable and experienced Council of Advisors with deep technology experience and skills honed at industry leaders such as Microsoft, Amazon, Dell and Boston Consulting Group.

ThinkCX also benefits from a close relationship with Ryerson University, where a team of researchers are working with us on advancing the science of predictive analysis to the highest degree possible.

Ryerson University Partners